Get New Business Leads

Outbound marketing services like email marketing and telemarketing are direct and  targeted methods of reaching individual decision makers that will potentially buy your products and services.

You can use email and telemarketing campaigns to generate immediate business opportunities, set sales appointments, find future sales prospects, research your market, cleanse your data and promote seminars and events.

Email Marketing email marketing

Email marketing is a highly cost effective way to generate new leads

At Contacts4business we offer a “fully managed” email marketing service. We manage every element of your email marketing campaign from start to finish.

First we help you define your ideal target prospect profile, then source your campaign contact data. We then work with you to develop a compelling message, offer and call to action. We then set up, personalise and test your campaign before sending it out.

You can expect your campaign to generate replies direct to your inbox. In addition you’ll have access to a full range of reports on all the key metrics including open rates, clickthroughs, bounces and unsubscribes via your client area in our Campaign Reports Portal.

Here’s what’s included in our email marketing service:

  • Full brief of campaign objectives
  • Profiled contact database based on your target criteria (or supply your own contact list)
  • Bespoke email campaign message written to promote your product or service
  • Your own branded email signature in line with your branding
  • Personalised fields in your email including contact name and company name
  • Set up, test and send of your email on our email broadcast system
  • Access to full campaign statistics reports
  • Any size of email campaign from 500 contacts up
  • Optional HTML template design, consistent with your own branding
  • Optional design of website landing page for your special offer

Telemarketing telemarketing

Telemarketing is a fast, flexible and direct way to contact future or existing customers.

At Contacts4Business our telemarketers have the experience, intelligence and training to engage your target contacts quickly.

We don’t use call scripts or automated calling systems. Instead, our telemarketers use their experience and unique personal skills to establish a rapport with each contact.

You can expect to receive a pipeline of immediate and longer term sales leads. At the end of each day’s calling, we provide a detailed report with summary statistics, contact notes, the type of action required from you and the timescale.

Here’s what’s included in our telemarketing service:

  • A full brief covering your goals
  • Profiled contact database based on your target criteria (or supply your own contact list)
  • Range of calling objectives including lead generation and appointment setting
  • Agreed list of qualifying questions to cover off with each contact
  • Flexible pricing by the day or project
  • Discounts for regular or longer term contracts
  • Leads provided to you at the end of each day or session (or as agreed)
  • Detailed performance report including call notes

Integrated Campaigns integrated campaign

Integrated, multi-stage marketing campaigns combine email marketing and telemarketing to deliver your message through multiple channels.

An email campaign can be an ideal ‘door opener’ for a telemarketing campaign. This is because the targeted contact may recall an email received a couple of days earlier, providing more opportunity for the caller to engage.

Our integrated email and telemarketing campaigns provide excellent value because our telemarketers can target the contacts known to have opened and/or clicked on the email.

You can expect a better overall response to your campaign using this integrated approach because your contacts are contacted in different ways more than once.

Here’s what’s included in our integrated lead generation campaign service:

  • A full brief, to ensure we get a proper understanding of your goals
  • Any type of objective: lead generation, customer survey, market research, mystery shopper
  • Integrated campaign of email marketing and telemarketing campaigns as described above

Want more leads? Let’s get your marketing moving!

Call Contacts4Business on 01223 750236 or email info@contacts4business.com to get started with your email campaign, telemarketing campaign or integrated lead generation campaign today.

Want to find out about our other marketing services? Find out about our lead generation services including email marketing, telemarketing and integrated campaigns, client engagement services including email newsletter design, writing and delivery or our inbound marketing services including Content Creation, Blogging and Social Media Strategy.

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